Case studies

Princes Mead

Located in central Farnborough in Hampshire, Princes Mead is a modern, covered shopping centre. With major refurbishment taking place close by in the town, in 2013 Latimer Appleby was appointed to undertake customer research to measure centre performance, quantify shopper satisfaction and establish the profile of current users of Princes Mead.


Latimer Appleby undertake consumer research interviewing projects for the Commercial Property Management group across a range of Savills-managed properties throughout the UK. These include shopping centres and retail parks, as well as leisure-based schemes.

Towns Alive!

Latimer Appleby worked with Towns Alive! (formerly Action for Market Towns) undertaking on street face to face interviewing projects for selected market town clients.

Western Sussex Hospitals NHS Foundation Trust

Latimer Appleby was commissioned in 2014 by Western Sussex Hospitals NHS Foundation Trust to conduct research amongst users of its various retail and leisure facilities. The project consisted of both online and offline quantitative research across the Trust’s three hospital sites at Chichester, Shoreham-by-Sea and in Worthing.

Whitefriars Canterbury

Latimer Appleby was appointed to continue the twice-yearly shopper research programme to measure key performance indicators and shopper satisfaction at Whitefriars, the award-winning shopping centre in the heart of Canterbury. This particular programme has been continuously managed by Paul Latimer since the scheme opened in 2005.

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